Released on: April 8, 2008, 10:05 am

Press Release Author: Dawn Rahicki

Industry: Advertising

Press Release Summary: Digital Signage Marketing Planned for South Carolina Toyota,
Hyundai Dealerships

Press Release Body: FORT LAUDERDALE, FL, RMS Networks, the Internet-based, digital
media and marketing agency that develops, manages and delivers the most relevant
video advertising segments to millions of consumers daily, has signed an agreement
with Jim Hudson Automotive Group to roll out its automotive digital signage and
billboard network into two Hudson dealerships in South Carolina.

RMS will provide custom digital video programming displayed on newly installed
Panasonic plasma screens and existing monitors in high-traffic, high-visibility
locations in Jim Hudson Toyota/Scion in Irmo, S.C., and Jim Hudson Hyundai in
Columbia. Managers will have the ability to select and control the video
programming, delivered via Internet to each dealership through rVue, the free to
download software developed by RMS.

"This agreement represents the ideal application of rVue," said Jason Kates, CEO and
founder of Fort Lauderdale, Fla.-based RMS Networks. "Research has shown that
instore video networks increase customer product knowledge, enhance the customer
experience, modernize the showroom and improve product sales."

The four 50-inch plasma monitors at the 18-month-old dealership will help introduce
the growing car brand to shoppers in the showroom. The monitors' unique location and
size create a digital billboard, making them highly visible to the 60,000 drivers
who pass the dealership daily, said Ken Hudson, CEO of Omni Advertising, the Boca
Raton, Fla., agency that oversees advertising for Hudson.

Jim Hudson Toyota is already the top Toyota dealership in the state and among the
leaders in customer satisfaction nationwide. With RMS and their rVue software, Jim
Hudson TV will join the onsite Atlanta Bread Co. and the children's Play Center to
heighten customer interaction and length of stay in the showroom, Hudson said.

"We've spent millions creating modern showrooms. This will give us a futuristic look
and a state-of-the-art edge over the competition," he said. "rVue gives us a new way
to speak and sell to customers in the showroom - without them feeling pressured. As
a car dealer and the owner of an advertising agency, I'm excited about the
opportunity to bring digital signage and dynamic content to our customers."

ABOUT RMS: RMS is the internet-based, digital media and marketing agency that
develops, manages and delivers the most relevant video advertising segments to
millions of consumers daily. Through rVue, the free to download software created by
RMS, high-traffic venues and consumers can access HD video content, create playlists
and dramatically enhance the shopping experience. From its headquarters in Fort
Lauderdale, Fla., RMS has served clients including AutoNation, Blockbuster, Subway,
Accenture and Advance Auto Parts - all with a simple proposition: Where ROI meets
awareness. That's RMS. Learn more at rmsnetworks.com and rvue.com


Web Site: http://www.rmsnetworks.com

Contact Details: RMS Networks
900 SE 3rd Avenue, Third Floor
Fort Lauderdale, FL 33316
Dawn Rahicki
888.883.8857
dawnr@rmsnetworks.com